Thursday, August 27, 2009

Microsoft accused of discriminating in advertising

It's unbelievable but some companies still find it difficult to include people from different cultures in their marketing material. The last company to fall pray of this potentially discriminating activity is Microsoft, the software giant. It was found that an image was edited and swapped with a white man's photo on its Polish website.

The image appeared in its original form on Microsoft's US website and in an edited format on the polish site. Microsoft has apologised for the incident and taken the offending image down. Microsoft admitted the mistake and reiterated that diversity and inclusion are core values and business imperatives of Microsoft. It apologiesed for any offence caused.

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